Post by nafizhoque27 on Jan 18, 2024 3:01:32 GMT -6
Meta is changing in Europe but now it's not just the users who have problems. All the complete information at www.xataka.com/privacidad/europa-prohibe-a-meta- seguir-mostrando-anuncios-personalizados?utm_source=noticias.emprendeaprendiendo.com&utm_medium=newsletter&utm_campaign=malos-tiempos-para-las -streaming-platforms Recently Meta, and therefore Facebook and Instagram, has confirmed its intention to include a paid subscription to use the networks without advertising. That is, for about 10 or 16 euros per month , depending on the plan, users can enjoy social networks without ads. This has generated inevitable controversy, as social networks are slowly but inexorably becoming paid.
Twitter with Twitter Blue (now X) and now it would be Mark Zuckenberg's networks. But this measure has coincided (and it does not seem to be by Buy Bulk SMS Service chance) with the ultimatum imposed by the European Data Protection regulator through what the Norwegian Data Protection Authority has requested. This body has strictly prohibited Meta from allowing personalized ads. That is, the ads that users can see on Facebook and Instagram are based on their cookies, their browsing history and, in general, their interests. This is alleged in that it is prohibited to access the personal data of each user , which allows this personalization and segmentation.
The latter would affect the companies themselves , since they would not be able to have a good segmentation of users to whom their ads reach. If companies now have more clicks and, therefore, a higher conversion rate thanks to this "indirect" segmentation, with the ban, the ads will reach audiences not interested in your work and will be much more random. This could translate into worse campaign results and, therefore, significant losses of money. The EDPB has given two weeks to remove these ads. Meta's immediate response has been to highlight that they have not taken into account precisely the subscription format that they are about to launch and that therefore it should not be omitted and limited only in this sudden ban.
Twitter with Twitter Blue (now X) and now it would be Mark Zuckenberg's networks. But this measure has coincided (and it does not seem to be by Buy Bulk SMS Service chance) with the ultimatum imposed by the European Data Protection regulator through what the Norwegian Data Protection Authority has requested. This body has strictly prohibited Meta from allowing personalized ads. That is, the ads that users can see on Facebook and Instagram are based on their cookies, their browsing history and, in general, their interests. This is alleged in that it is prohibited to access the personal data of each user , which allows this personalization and segmentation.
The latter would affect the companies themselves , since they would not be able to have a good segmentation of users to whom their ads reach. If companies now have more clicks and, therefore, a higher conversion rate thanks to this "indirect" segmentation, with the ban, the ads will reach audiences not interested in your work and will be much more random. This could translate into worse campaign results and, therefore, significant losses of money. The EDPB has given two weeks to remove these ads. Meta's immediate response has been to highlight that they have not taken into account precisely the subscription format that they are about to launch and that therefore it should not be omitted and limited only in this sudden ban.